Should you be on TikTok? Here’s my opinion… As a B2B marketer, I’ve been trying to ignore it for as long as possible…it has definitely felt like a black hole that I don’t need to get sucked into right now. BUT. The time has probably come for that to change. And it might need to change for you too… Let’s …
Announcement
Want to stop relying on referrals. Take back control. And start proactively marketing your consultancy to build a recession proof pipeline for the future? This programme is for you.
Should I brand my car to market my HR consultancy?
Should I brand my car to market my HR consultancy? The short answer to this is: if you can, then 100% YES. Especially, if you want to work with local businesses. Why? Because it’s a fabulous form of brand awareness. What’s brand awareness? First impressions are important, but lasting impressions are EVERYTHING in business. This is what brand awareness is …
How to start proactively marketing your consultancy part one
Want to stop relying on referrals and take control of how you get new clients? How to start proactively marketing your consultancy Part 1: Choosing your target market. And “SMEs in my local area with XYZ number of employees shouldn’t be it!” Getting results from your marketing requires knowing what results you want first Which is why when …
July – HR Marketing Extravaganza
Well. It’s only gone and taken me 7 months to put together my first proper LinkedIn newsletter. I’ve been procrastinating HARD. It’s been at the top of my list for so long now, but my brain was holding me back. I try to be as honest as I can when it comes to stuff like this, because I’m sure it’s …
Are you attending an event to promote your consultancy this summer? Here’s what you need to know…
Are you attending an event to promote your consultancy this summer? Here’s what you need to know…Now that things are finally returning to normal, it’s great to see that events and exhibitions are back in full swing. Attending an industry event is a good way to promote your HR consultancy – it’s essentially an ‘environment’ filled with potential clients. That …
You’ve got big dreams. But working ON your consultancy keeps getting pushed to the bottom of your list…
You’ve got big dreams. But working ON your consultancy keeps getting pushed to the bottom of your list… Here’s the fail-proof way to make sure it happens using my “CPD” framework Like me, you probably want to achieve SO MUCH in your life. You want to spend more quality time with your family… You want to enjoy life more…You want …
What is a lead magnet and lead page? And should HR consultants be using them in their marketing?
What is a lead magnet and lead page? And should HR consultants be using them in their marketing? To you, marketing may seem like a dark art that you haven’t really got the hang of yet. But to me, marketing is really simple and should be treated like any other business process. That’s why I want to demystify marketing jargon …
You have a massive opportunity to get new leads in April
You have HUGE opportunity to get new leads in April Our new Employment Law Compliance Checklist is your secret weapon to making that happen Watch the video below to find 3 ways to start using it now