How many retainer clients do you need to achieve your goals?When HR consultants come to me, it’s because they feel stuck in their business and need some help. They can’t see how they can push the business any further. They’re too busy working in the business than on it. And they don’t know how to free themselves from the ‘day …
6 Marketing facts to make 2022 your HR consultancy’s best year yet
6 Marketing facts to make 2022 your HR consultancy’s best year yetLOADS of business owners I know have switched off for Christmas already. Have you found the same? To be fair, I don’t really blame them. This year has been hard work for lots of people. If you’ve found yourself thinking about the new year, here are 6 marketing facts …
Turn your LinkedIn connections into prospects for your consultancy
Wish you could turn more of your LinkedIn connections into potential leads for your consultancy? With this simple 3 step system you can
Struggling to market your HR consultancy because you literally have zero time?
Struggling to get new clients because you literally have ZERO time? Marketing your HR consultancy with very little time is really tough. This article will help you look at your time a little differently and may help you to align what you do on a daily basis to your overall life visionA recent survey found that “a lack of time” …
What should your HR CRM campaigns look like?
What should your HR CRM campaigns look like? If you’ve read my blog posts or had a phone call with me, you’ll know that I have a specific method to help you get new clients and grow your consultancy in a scalable way. To do this well, you need to start using a CRM to help you build relationships with …
How to find cold data to generate leads for your HR consultancy
How to find cold data to market your HR consultancy Want to generate more leads for your HR consultancy? Here’s how to find good quality cold data for your HR consultancy affordablyWhat’s cold data? Cold data is the contact details of the type of business owners you’d like to work with but don’t have a relationship with yet. A great …
How to reach business owners at the exact moment they’re ready to buy
Watch this video on how to systemise your marketing and reach business owners at the exact moment they’re ready to buy
The most powerful type of social proof for HR consultants
The most powerful type of social proof for HR consultantsA quick article from me today 🙂 In 1984, a phycology professor called Dr. Robert Cialdini released a book called Influence. In marketing circles, this book is a holy grail because it was the first of its kind to explain the phycology behind why people say yes, and how to apply …
3 KPIs every HR consultant should be using to track the success of your marketing
3 KPIs every HR consultant should be using to track the success of your marketing Most HR consultants I speak to think marketing is a dark-art. You probably feel the same way? When you write that blog, post that post on LinkedIn, or send out that email, it’s incredibly difficult to understand the results of your efforts unless someone immediately …
The new LinkedIn connection request limit
The new LinkedIn connection request limit – and what it means for your HR consultancy If you’ve read my book “Firing people doesn’t grow your HR consultancy” you’ll know that I have a bit of a love / hate relationship with LinkedIn already. Here’s why I love LinkedIn: It’s one of the most powerful B2B marketing platforms. If I’d said …
